Associate Marketing Manager, Loyalty Marketing, Old Navy - San Francisco
224 Seneca Ave
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Our past is full of iconic moments but our future is going to spark many more. Our brands Gap, Banana Republic, Old Navy, Athleta, INTERMIX and Hill City have dressed people from all walks of life and all kinds of families, all over the world, for every occasion for more than 50 years.
But were more than the clothes that we make. We know that business can and should be a force for good, and its why we work hard to make product that makes people feel good, inside and out. Its why were committed to giving back to the communities where we live and work. If you're one of the super-talented who thrive on change, aren't afraid to take risks and love to make a difference, come grow with us.
The Old Navy Loyalty Marketing team drives customer growth and affinity for Old Navy brand through our loyalty programs: our private label credit card and soon to be expanding BRIGHT loyalty program. The team is responsible for growth and retention of our best customer segments through marketing efforts across all customer touchpoints. The Associate Manager is an integral part of the team and supports the implementation and management of these cross-functional efforts. This role will serve as a key liaison between the brand, central teams and our external partners.
The team is a data and insight driven function that manages customer engagement through direct and experiential marketing. The role requires strong analytical, project management, and creative abilities across the traditional CRM discipline as well as the skill to develop highly effective cross-functional partnerships with key stakeholders within a complex global matrix environment. This position is ideal for a team player who has strong project management, analytical, and marketing skills, and who enjoys relationship building and working across a cross-functional team environment.
Diversity is in our DNA. For twoyears in a row, Gap Inc. has been named one of the most diverse and inclusive companies in the world by the Thomson Reuters Global Diversity and Inclusion Index.
Pull weekly reporting and business recapping for Old Navy card performance
Generate campaign reporting and analysis and communicate results to key business partners
At Gap Inc., every day is Equal Pay Day. Gap Inc. pays women and men globally, dollar for dollar equal pay for equal work, and in 2014, Gap Inc. was the first Fortune 500 company to announce equal pay for equal work.
Analyze and interpret financial data and program results to report in-season traction, inform hindsight and strategy
Apply multi-channel marketing analytics experience to transform business questions into actionable insights
Run deep-dive customer analyses to answer business questions to drive loyalty strategies
Comfortable with owning projects and creating project plan for test initiatives, including identification of key issues, analysis, development of hypotheses and conclusions and presentation of findings
Support monthly credit card forecasting by providing reporting and analysis
Develop and manage annual expense budget, open and close POs, forecast and actualize expenses
Identify and recommend areas of opportunity and ways to maximize marketing program efficiencies and ROI
Supports both Retention and Acquisition leads by executing ad-hoc projects, reporting and tasks
3-5+ years of relevant work experience in Marketing or related field
Strong financial acumen analytically curious and comfortable with excel, data and spreadsheets
Exceptional hypothesis driven problem solving and critical thinking skills
Preferred experience in retail marketing and e-commerce
Ability to prioritize and work independently while also partnering cooperatively and collaborating with cross-functional teams
Flexible and able to adapt solutions to evolving needs of the business, customer trends and leadership styles
Strong organizational and time management skills
Results-oriented, timeliness, attention to detail and accuracy
Strong verbal, written communication and interpersonal skills required
Bachelors Degree required
Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, Banana Republic andOld Navy,30% off at Outlet and 25% off at Athleta for all employees.
One of the most competitive Paid Time Off plans in the industry.*
Employees can take up to five on the clock hours each month to volunteer at a charity of their choice.*
Extensive 401(k) plan with company matching for contributions up to four percent of an employees base pay.*
Employee stock purchase plan.*
Medical, dental, vision and life insurance.*
See more of the benefits we offer.
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.